Introducing the AI-Driven Product Recommender to Maximize Basket Size at Every Outlet

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Introducing the AI-Driven Product Recommender to Maximize Basket Size at Every Outlet

We are thrilled to introduce our latest innovation, the Product Recommender, designed to transform the way businesses optimize their product offerings and enhance sales productivity. This AI/ML-driven tool empowers your sales team to make smarter recommendations, maximize basket size, and strengthen customer relationships. Let’s take a closer look at how this feature works and the incredible benefits it brings to your business. 

What is Product Recommender? 

Sales teams often struggle to identify product gaps, cross-sell opportunities, or the most relevant products to pitch. The Product Recommender leverages cutting-edge AI technology to analyze purchasing patterns from nearby, similar outlets. By identifying products commonly ordered by these outlets but missing from the current cart, the feature suggests highly relevant items to enhance the order value. 

How Does It Work?

  • Analyze Similar Outlets 
    The Product Recommender uses machine learning to analyze user behavior and preferences, identifying the right products for each outlet. 
  • Present Tailored Recommendations 
    These products are presented in the SFA application during the salesperson’s order-taking process, ensuring precise and actionable suggestions. 
  • Empower Sales Teams 
    With these data-driven recommendations, salespeople can confidently pitch the right products, increasing order value through effective cross-selling and upselling.
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Why it’s the Right Choice for Your Business

Expand Product Assortment 

Identify high-demand items purchased by similar outlets and add them to your retailer’s assortment. This approach not only enhances customer satisfaction but also drives larger baskets and boosts overall sales. 

Maximize Sales Productivity 

With automated product recommendations, your sales team can save time, cover more outlets, and boost productivity by pitching personalized products to each store. 

Increase Overall Revenue  

Align your offerings with market trends and customer needs. The Product Recommender empowers your sales team to secure larger orders, driving higher revenue and improving overall profitability. 

Build Stronger Relationships 

Spend less time on order-taking and more time fostering meaningful connections with retailers. Tailored recommendations demonstrate a deep understanding of retailer needs, building trust, enhancing profits, and ensuring long-term loyalty. 

Avoid Stock-Outs 

Ensure that shelves are always stocked with the right products. By analyzing demand patterns, Product Recommender minimizes missed sales opportunities and keeps retailers consistently supplied. 

Boost Order Per Outlet 

Identify frequently ordered items from nearby outlets that are missing from a retailer’s cart. By filling these gaps, the Product Recommender boosts ticket size and overall revenue. 

What Our Customers Say

Explore how leading companies are achieving success using our products.

“One of the great advantages of Botree SFA is its ability to suggest SKUs based on historical data. The AI-driven suggestions help our sales team be more productive by prioritizing products the outlet regularly purchases. This allows them to focus more on introducing new SKUs, ensuring that new ranges are sold effectively. With Botree SFA’s input, we’re confident we’ll always secure the order.”

Suresh R

National Sales Manager, Nabati, India.

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Ready to Take Your Sales to the Next Level? 

Seamlessly integrated into the Botree SFA application, the Product Recommender streamlines workflows and equips sales teams with a powerful tool to deliver exceptional results. It’s not just a feature—it’s a strategic advantage designed to elevate your sales strategy. 

Book a demo today to discover how the Product Recommender can drive growth and success for your business! 

About the Author

Meet Dilipkumar, our in-house Product Marketer with an engineering background and hands-on experience in Sales and Marketing. His product expertise and market insights help craft effective go-to-market strategies for our cutting-edge products. Off work, he enjoys playing badminton and taking long drives to catch sunsets by the beach or in the mountains.

Dilipkumar S

Senior Product Marketer

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