A Leading FMCG Company


The client’s IT team paid careful attention to ensure that a strong sales nucleus was involved in all phases of the implementation, from requirements gathering through deployment and beyond.Botree’s methodology included a combination of interviews, workshops, agile system development, testing, and training – all designed to allow for comprehensive input and to stimulate ownership and boost adoption. The new processes and system were fully embraced as measured by the realization of preset usability goals.

Botree customized the product; put a team in place to roll out the software among 1200+ distributors, in record time set by the client. The solution was rolled out in a record period of 9 months. The phased approach allowed the client to get adequate market feedback and further enhance the offering to meet the needs of the distributors and business.