Driving In-store Growth with Technology and Data Challenges of Brick-and-Mortar Retail Stores Technology has changed the way brands are improving their presence in the store. Companies traditionally relied on teams and processes to ensure brand adherence and improve presence in the store. Sales and merchandising teams were trained to cover important stores physically and ensure […]

Brick and Mortar stores – Leverage Technology and Data to Leap into the 21st Century Challenges of Brick-and-Mortar Retail Stores Brick and mortar stores are facing a plethora of challenges like Covid, Ecommerce, changing technology, dark stores, and app-based delivery stores. They are competing with online stores for their customer’s attention and share of wallet. […]