Coffee and Tea dominate the beverage market, and while globally, Coffee is the preferred drink, Tea is the favorite drink in India by a large margin. Tea has more than 80% market share in the North, East, and West zones.
The South Zone is the only zone where Coffee has more than 25% market share in both metro and non-metro areas.
Coffee and Tea dominate the beverage market, and while globally, Coffee is the preferred drink, Tea is the favorite drink in India by a large margin. Tea has more than 80% market share in the North, East, and West zones.
The South Zone is the only zone where Coffee has more than 25% market share in both metro and non-metro areas.
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