Will Agentic AI Disrupt Your RTM Strategy—or Supercharge It ? → Register Now

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Enhance Accuracy and Earn Rewards with the Latest Botree DMS Features

Enhance Accuracy and Earn Rewards with the Latest Botree DMS

June 10, 2025 No Comments

Introducing the AI-Driven Product Recommender to Maximize Basket Size at Every Outlet

We are thrilled to introduce our latest innovation, the Product Recommender, designed to transform the way businesses optimize their product offerings and enhance sales productivity.

Insights from Top CPG Leaders

RTM Reinvented: How to Win in Africa’s New FMCG Game

Discover how technology and digitally enabled RTM strategies are transforming Africa’s FMCG landscape — empowering brands to scale with retail execution excellence, control, and visibility.

Meet the Panelists

Akan Nsek

Managin Director, Amel International Services Ltd- Nigeria

A global IT leader with 20+ years of experience, Anandarup Basu has led digital transformation, cloud, and cybersecurity initiatives across regions—serving 20,000+ users while ensuring business-technology alignment and operational excellence.

Anandarup Basu

Senior Vice President & CIO, Usha International

Aravind N G

Head of Business Development, A-Z Corporation (Liberia)

Lokesh Chandankhede

Regional Head Sales & Marketing ( FMCG/DAIRY) Golden Africa (Ghana)

Sidik Rashid

ERP systems & IT manager, Mzuri Sweets Ltd (Kenya)

Seasoned GTM and sales strategy leader with over three decades of diverse experience in FMCG, spanning across India and the broader Asian subcontinent. T. S. Vasu brings a strong track record of success in Route to Market design, Sales IT implementation, capability building, and business intelligence (BI)-driven insights.

Why You Should Attend

Master Africa’s new distribution reality — learn how leading brands are solving distributor visibility challenges and scaling with streamlined operations.

Discover how offline-first, mobile-native tools and AI-driven SFA platforms solve rural execution, scheme fraud, and coverage gaps.

Learn how to design your RTM roadmap that fits Africa’s infrastructure, budgets, languages, and compliance needs for faster wins.

About Botree Software

Botree Software is a pioneer and leader in DMS, SFA, and Analytics solutions, empowering businesses across various verticals to achieve increased market share, revenue, and profits. With a legacy of over 25 years, the Botree Product and Insights ecosystem supports more than 60 blue-chip clients, over 100K distributors, 40K active salespeople, and more than 5M retail stores.

Our Global Customers

Weaving Success Stories for Leading Companies Across Countries

Botree Software has been a reliable SFA partner, delivering a high-quality platform that has significantly streamlined our field operations. Their customer support is prompt and professional, and all implementation milestones were met on time. Overall, a dependable solution that has added clear value to our sales processes.

Prem Prakash

General Manager-Sales

With the help of Botree’s dedicated support, we identified and resolved unbilled outlets, making them profitable. We also streamlined the outlet onboarding process and added over 30,000+ new outlets.

Will Agentic AI Disrupt Your RTM Strategy—or Supercharge It ? → Register Now

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Featured

Enhance Accuracy and Earn Rewards with the Latest Botree DMS Features

How a Royal Canin Boosted Sales Growth Focusing Top-Performing Outlets → Download Now

Insights from Top CPG Leaders

RTM Reinvented: How to Win in Africa’s New FMCG Game

Discover how technology and digitally enabled RTM strategies are transforming Africa’s FMCG landscape — empowering brands to scale with retail execution excellence, control, and visibility.

Register Now