Helping Merchandisers with Smart Field Sales Apps

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Helping Merchandisers with Smart Field Sales Apps Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp For most FMCG companies, information concerning coverage and activities that are performed in Modern Trade stores is key to improving visibility and sales. To achieve the same a focused approach is made with the help… Continue reading Helping Merchandisers with Smart Field Sales Apps

Addressing Asset Management Challenges

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Addressing Asset Management Challenges Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Introduction To improve the visibility, quality, and serviceability of their products, CPG companies invest in placing different types of assets in the store. By investing in these assets, companies aim to gain market share and improve the quality… Continue reading Addressing Asset Management Challenges

Connecting Manufacturers with Disconnected Distributors​

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Connecting Manufacturers with Disconnected Distributors Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Over the last five decades, the Indian FMCG market has grown by leaps and bounds. The fast-moving consumer goods (FMCG) segment is the fourth largest sector in India. With 12 mn grocery retail outlets, a million wholesalers and distributors,… Continue reading Connecting Manufacturers with Disconnected Distributors​

Driving Visibility for FMCG Companies in Rural Markets

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Driving Visibility for FMCG Companies in Rural Market Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Rural consumption of FMCG products is growing faster than in the urban sector. Led by increasing incomes and higher aspiration levels the rural market is seeing a higher demand for branded products. It is… Continue reading Driving Visibility for FMCG Companies in Rural Markets

Driving In-store Growth with Technology and Data

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Driving In-store Growth with Technology and Data Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Challenges of Brick-and-Mortar Retail Stores Technology has changed the way brands are improving their presence in the store. Companies traditionally relied on teams and processes to ensure brand adherence and improve presence in the store.… Continue reading Driving In-store Growth with Technology and Data

Miyawaki Project Urban Forest – Nammavanam a Botree Software CSR Initiative

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Nammavanam a Botree Software CSR Initiative Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp We are pleased to announce our support for the Miyawaki Project Urban Forest Nammavanam by Newgen Nandavanam Charitable Trust in collaboration with CRPF. The urban forest was inaugurated on 8th July 2022 and is a part… Continue reading Miyawaki Project Urban Forest – Nammavanam a Botree Software CSR Initiative