FMCG Trade Promotions Archives

How a Royal Canin Boosted Sales Growth Focusing Top-Performing Outlets → Download Case study

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AI in FMCG: How AI is Transforming Your FMCG Sales and Field Operations

In the The Fast-Moving Consumer Goods (FMCG) to gain a competitive edge, companies must go beyond traditional selling. In this article, we will delve into why companies are doubling down on AI-powered SFA and how AI is transforming the future of field sales operations. We will also explore real-time use cases of AI in FMCG Sales, boosting efficiency and decision making.

May 22, 2025 No Comments

Introducing the AI-Driven Product Recommender to Maximize Basket Size at Every Outlet

We are thrilled to introduce our latest innovation, the Product Recommender, designed to transform the way businesses optimize their product offerings and enhance sales productivity.

9+ Types of Trade Promotions Every FMCG and CPG Brand Should Know

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Trade promotions are a game-changer for FMCG and CPG brands looking to boost demand and market share. From quantity price schemes to seasonal promotions, explore the top strategies that can elevate your trade promotion game. Learn how Botree DMS can help streamline execution and maximize ROI.

Prevent Budget Overruns with Botree DMS Scheme Budgeting

In today’s competitive Fast Moving Consumer Goods (FMCG) markets, staying ahead requires innovative strategies to surpass competitors and drive sales growth. One of the most effective tactics in their arsenal is trade schemes, which serve as powerful incentives for distributors, wholesalers, and retailers, creating a win-win scenario for all involved. However, the effectiveness of these schemes hinges on meticulous management. This blog highlights the importance of scheme budgeting and explores various types of budget controls you can implement to prevent overspending and boost your sales.

Maximizing Efficiency and Accuracy in Distribution with the Right Management Software

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Maximizing Efficiency and Accuracy in Distribution with the Right Distribution Management Software Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Distribution management systems (DMS) are important tools for managing the distribution of goods, services, and information within a company or organization. They help to optimize the flow of their products from… Continue reading Maximizing Efficiency and Accuracy in Distribution with the Right Management Software

Helping Merchandisers with Smart Field Sales Apps

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Boosting Merchandiser Efficiency by Automating Smart Field Sales Activities Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp For most FMCG companies, information concerning coverage and activities that are performed in Modern Trade stores is key to improving visibility and sales. To achieve the same a focused approach is made with… Continue reading Helping Merchandisers with Smart Field Sales Apps

Addressing Asset Management Challenges

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Overcoming Challenges in Asset Management and Tracking in CPG with Automated Solutions Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Introduction To improve the visibility, quality, and serviceability of their products, CPG companies invest in placing different types of assets in the store. By investing in these assets, companies aim… Continue reading Addressing Asset Management Challenges

How a Royal Canin Boosted Sales Growth Focusing Top-Performing Outlets → Download Case study

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AI in FMCG: How AI is Transforming Your FMCG Sales and Field Operations

Tag: FMCG Trade Promotions

9+ Types of Trade Promotions Every FMCG and CPG Brand Should Know

Prevent Budget Overruns with Botree DMS Scheme Budgeting

Maximizing Efficiency and Accuracy in Distribution with the Right Management Software

Helping Merchandisers with Smart Field Sales Apps

Addressing Asset Management Challenges

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