Driving Visibility for FMCG Companies in Rural Market Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Rural consumption of FMCG products is growing faster than in the urban sector. Led by increasing incomes and higher aspiration levels the rural market is seeing a higher demand for branded products. It is… Continue reading Driving Visibility for FMCG Companies in Rural Markets
Driving In-store Growth with Technology and Data Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Challenges of Brick-and-Mortar Retail Stores Technology has changed the way brands are improving their presence in the store. Companies traditionally relied on teams and processes to ensure brand adherence and improve presence in the store.… Continue reading Driving In-store Growth with Technology and Data
Nammavanam a Botree Software CSR Initiative Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp We are pleased to announce our support for the Miyawaki Project Urban Forest Nammavanam by Newgen Nandavanam Charitable Trust in collaboration with CRPF. The urban forest was inaugurated on 8th July 2022 and is a part… Continue reading Miyawaki Project Urban Forest – Nammavanam a Botree Software CSR Initiative
Unlocking the store’s potential with retail intelligence Share: Share on twitter Share on linkedin Share on facebook Share on whatsapp Indian Retail is dominated by traditional retailers with close to 12.8 million stores. The extreme fragmentation has made data collation hard and store level intelligence the holy grail of Indian commerce. A better understanding… Continue reading Unlocking the Store’s Potential with Retail Intelligence
